4_NEW Rules for Earning $1000 a Week With Content (Even If You Aren't Earning ANYTHING Now)

4_NEW Rules for Earning $1000 a Week With Content (Even If You Aren't Earning ANYTHING Now)

Teach, Don't Write.

don't create content that converts. Why? Because we try to write like Shakespeare, or we get stuck trying to come up with the perfect prose, product, or program. If there is any universally easy way to overcome writer's block in 30 seconds flat, it's to STOP thinking of yourself as a writer and start thinking of yourself as a teacher. Share what you know. Make it short, easy to understand, and hyper actionable. Your audience will love you, and your readers will start to seriously consider your paid offers as well.

Rule #2

Teach ONE Thing. (at a time) The REAL secret to content marketing is this. Turn TINY pain points into quick wins for your audience. I call this the "Teach 1 Thing" technique as it forces you to get hyper-focused on creating content that is outcome-oriented and is super-specific. Every piece of content you aim to create that makes people better (as we covered in #2) should ONLY focus on one hyper-targeted "pain point" that you can "pop" with your authority, experience, or expertise. Always begin with the end in mind. Know what the pain is, how you are going to fix it, and then work backward from there. So many people offer generic, recycled, or diffuse ideas for improvement. In your case, you will be focusing on ONE hyper-specific "fix" that your audience will instantly be able to implement, to solve a genuine problem, challenge, or obstacle they face every day.

Rule #3: Repurpose like a Rockstar

There has never been a better time to repurpose, recycle, and re-use your content in cool and creative ways to generate cash. For example? In the simplest form, an article like this one can be posted on my blog, turned into a PDF, and offered as an incentive for new readers to sign up for my list. If I wanted to be a bit more creative? I could turn this article into a list based slide presentation, do a screen share with audio, take audience Q and A, show some live examples, and turn it into a 60-minute multimedia course for $47.

Rule #4: The REAL secret to earning $1000 a week with content?

This is a bit counter-intuitive to what most folks recommend, but I say, give away as much of your stuff for free as you can. Instead of trying to work your way up to having books written, courses for sale, and products to offer in your niche, market, or industry, instead... focus on coaching and consulting with high-end clients who can afford premium prices. You need 4 coaching clients at $1000 a month to earn 4K a month, or $1000 a week. If you focus on creating content that solves ONE problem at a time, and you demonstrate real value to your audience, people WILL line up to pay you for your intimate expertise 1 on 1.

If you think that $1000 a month feels too "rich" for your comfort level right now? Aim for 8 clients at $500 each. Or, 16 who would be willing to be part of a group or community at $250. The truth is, the BIG secret is the most entrepreneurial success I the online space is about MATH, rather than marketing, and there are always people who will WANT to work with you if you demonstrate passion, purpose, and empowering ideas in your area of expertise!